3 月 19日,麦当劳在其巴西的 Facebook 主页上悄悄更换了自己的头像,引发网友们的点赞。
头像上的金拱门标志,从一个 M 分成了两个 N。
虽然麦当劳并没有解释这个新的 logo 意味着什么,但是透过其和网友的互动回复中可以感受到:
麦当劳意在借此来提醒当地的民众,疫情期间,要注意保持适当的社交距离(social distancing)。
We always prioritise the safety and well-being of the the team and that’s why we make this difficult decision to close our salons, to avoid a great movement of people at this time. For Drive-through and delivery, we take all prevention and protection measures, including strengthening our hygiene and cleaning protocols. Separated for a moment to always be together.
咱们暂时分开一会儿,以后永远在一起。